ZEDRA and Heka Join Forces to Trace Missing Pension Members with AI

We’re proud to announce our partnership with ZEDRA Governance to help pension schemes tackle one of the sector’s biggest challenges: tracing missing members.

Following a successful pilot where Heka’s AI-powered tracing identified 50% of previously unreachable members, ZEDRA will now offer our technology to clients via a dedicated architecture, bringing scale and speed to both small and large schemes.

“Reuniting members with their full retirement benefits is a core fiduciary duty,” said Mark Stopard, Head of Proposition Development at ZEDRA Governance. “We’re excited to see the results of this initiative as part of our commitment to helping clients solve the issue of lost pensions.”

Heka's technology helps schemes locate current contact details, life status, and digital signals even when records are outdated or fragmented. By partnering with ZEDRA, we’re enabling better member engagement, reduced risk, and readiness for future reforms.

“Many of the toughest challenges in the pensions sector start with missing data,” said Max Lack, Business Development Manager at Heka. “Solving that unlocks everything else- from dashboard readiness to retirement adequacy.”

Read the full announcement on ZEDRA’s website.

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